
Michael Lemm:
Here's a few random thoughts and ideas on how you can build a list. Find one or more that you're comfortable with...and JUST DO IT.
The most obvious and easy way is to purchase leads or run traditional or online advertising (PPC, Press Release, Article Submissions etc).
You could also take the sizzle card / flyer approach (I'm not into littering so I don't personally do this).
Another approach is to cold call professionals (and see if they are open to diversifying... Todd Falcone does an excellent training series on this method), or do voicemail drops (not recordings but actually call and leave voicemails).
But before you do this, I recommend that you write down your own list of resources... who have you met over the past several years and list them all. You'd be surprised how many names you can come up with in a matter of a couple of hours. By the way, do this whether you want to contact them or not. It's a good exercise, and can help you learn to identify the type of people you'd like on your team... and there are many ways you can leverage this list (as customers, referrals, business builders etc).
More from Michael.
The most obvious and easy way is to purchase leads or run traditional or online advertising (PPC, Press Release, Article Submissions etc).
You could also take the sizzle card / flyer approach (I'm not into littering so I don't personally do this).
Another approach is to cold call professionals (and see if they are open to diversifying... Todd Falcone does an excellent training series on this method), or do voicemail drops (not recordings but actually call and leave voicemails).
But before you do this, I recommend that you write down your own list of resources... who have you met over the past several years and list them all. You'd be surprised how many names you can come up with in a matter of a couple of hours. By the way, do this whether you want to contact them or not. It's a good exercise, and can help you learn to identify the type of people you'd like on your team... and there are many ways you can leverage this list (as customers, referrals, business builders etc).






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